Patients choose from a shortlist of three
Before anyone calls your clinic, they've searched, skimmed your reviews, and glanced at your last few posts. In that thirty-second comparison, patients are weighing your clinic against the other two on their list.
1. Reviews are the whole ballgame
A clinic at 4.8 stars with 200 reviews beats a clinic at 4.9 with 30. Ask after every appointment with a link that opens in one tap. Then reply to every review, including the rough ones. You can automate the request, but it still needs to sound like it came from your clinic.
2. Local search beats social for new patients
Someone searching "dentist near me" is already looking for an appointment. Start with a fast website that names your services and neighbourhood in plain language, and keep your Google Business Profile updated with real photos. Add pages that answer what patients type about cost, insurance and whether a cleaning hurts.
3. Short-form video builds trust before the visit
Dental anxiety keeps some patients from booking. Show a captioned fifteen-second clip of what a visit looks like: the space, the team or a gentle hygiene appointment. Skip the hard sell. Two reels a month is plenty when they're consistent.
4. Recall is marketing too
Most clinics sit on hundreds of lapsed patients. A friendly monthly email can bring some of those patients back. Share one hygiene tip and add a gentle reminder that it's been a while since their last visit. The email costs little to send, but many clinics still don't get around to it.
Who has time to keep all of this going?
Every item above is simple. Together they're a part-time job, and the front desk already has one. A done-for-you service keeps this work moving. Sunday drafts the posts, review replies, recall emails and blog answers. Our human team sets the direction and edits the video. You approve everything from your phone. From $499/month — less than a day of hygiene revenue.
Want to see it for your clinic?
Book a free consultation and we'll bring sample content made for your practice — reels, posts and a recall email — before you spend a dollar.