Edmonton is full of half-finished listings.

This is the useful thing about a mid-sized market. In Toronto you are outspent. In Edmonton you are mostly out-organised, and organisation is something you can start fixing this week. Walk through the local results for your own service and count how many listings have no service list, no photos since 2022 and no reply under a single review.

Owners here usually know this already. What actually happens is marketing gets squeezed between customers, so it goes in bursts and then stops for six weeks. Steady beats clever in a market this size, and steady is the part that is hard to do yourself.

Search rankings take about 90 days to move, and ads are the only work we sell that is built to move a number inside the month. For the first month of everything else, what you get is the work itself: the profile filled in, the pages written, the reviews answered. You see that from week one.

Sundayable is a marketing agency near you in the way that matters: a dedicated Slack channel, a monthly strategy call and work that arrives whether or not your week was busy. Search & GEO is $2,000 a month and Social $1,000, printed on the page, sold separately, no long contract and no bundle discount for taking both.

How the review engine runs

Most Edmonton businesses treat reviews as an occasional campaign. We take review replies on as a standing habit for clients who ask us to run them, because a review page that only fills up twice a year reads like one.

• The ask happens at the counter or in the follow-up message, at the moment the customer is happiest, not in a batch email three weeks later.
• One tap to the review form. Every extra step between the ask and the box costs you most of the people who meant to do it.
• A steady trickle beats a spike. Ten reviews over ten weeks reads as a going concern; thirty in one afternoon reads as a campaign, to customers and to Google.
• If you ask us to run it, every new review gets a reply drafted in your voice within a couple of days, including the two-star one, and you approve it before it posts.
• Bad reviews get answered in public and fixed in private. A calm reply under a complaint sells better than the five-star wall above it.
• When we’re handling it, the count goes in your monthly report next to enquiries and bookings, so you can see whether the map position and the phone are moving together.